Winning T-shirt Design now here!

Winning T-shirt Design now here!

Remember back in April when we set all of you the challenge to design a T-shirt for Lazy Oaf?  Yes with the help of MySpace we gave one of you lucky devils the chance to be the only other person ever to get to design a T-shirt for us. Well a whole lot has happened since then. The competition in conjunction with MySpace got an unbelievable response and it was Swedish illustration student Karin Soderquist's White Tiger on a bike that we picked as the winner. Three months on and Karin has joined us in turning her design into a T-shirt ready for all of you to get your hands on! Check out our video to unravel the story behind the launch of Karin's design. Karin started off by coming to our studio and working out an action plan. We then bought her along to our factory to see where all the magic happens. We were super excited at the arrival of the T-shirts in our studio and got our photo shoot planned pronto. So feast your eyes on the final results: The Tiger on his bicycle is available on girls and boys T-shirts in white. We loved him so much that we also decided to pop him onto an over-sized girls grey T-shirt and grey sweatshirt. Sooo get yourself tigered up this summer before it's too late and he has biked away forever! x